Building Credibility, Driving Growth

JM Coaching is an ambitious start-up in the online personal training industry, built on years of experience in bodybuilding and a clear vision: help young men excel in the gym. From the outset, they needed a brand identity that would cut through, inspire trust, and resonate with their audience.

We began by creating a bold and memorable logo alongside a branding system designed to position JM Coaching as credible and industry-leading. The visual identity was built with precision to connect with their target demographic while remaining versatile for future growth.

This branding was then rolled out into a stunning, high-performance website that combined integrated custom illustrations with a sleek, modern design. With SEO at its core, the website was crafted to convert - attracting new leads while establishing JM Coaching as a trusted authority in the competitive online fitness space.

To ensure every touchpoint reflected the same standard of professionalism, we also created supporting assets including polished terms and conditions, giving JM Coaching a complete toolkit to operate confidently and consistently.

The result was a launchpad for growth, setting JM Coaching apart and equipping them to make a lasting impact in their market.